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Recommendation of Sustainable Travel Pavilion

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ITB Berlin 2020


Inosoft House, B-79, Sector 56
Noida 201301

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Exhibitor profile

Responsible and Sustainable Travel


There are many projects in India and the developing world being carried out by communities, individuals and social enterprises that are genuinely working at the grass root level. Travel Responsibly and Sustainably is a consortium of many such projects that have come together with one common aim: to promote genuine projects at the ground level, contribute to the community growth and overall growth.

In 2020 ITB, like previous years, banglanatak dot com TourEast will be partnering us and will be promoting Cultural tourism of West Bengal, Rajasthan and Goa.

This time, we will also be present and represent Governments of West Bengal, Madhya Pradesh, Chhattisgarh, Bihar and
will be promoting sustainable tourism packages to the above states. FAM Trips will be made available to the above states. We will also be offering exciting promotions, offers specially designed for ITB

Our publication will also be distributed to all the visiting delegates. Our publication contains case studies of best case practices in the areas of sustainable, rural and responsible tourism.

In 2020, our partner TourEast, a division of banglanatak dot com will be present. banglanatak dot com has been working with communities since 2000 and their TourEast division is also quite a known project in the field of ICH and Responsible Tourism. TourEast promotes cultural tourism destinations of rural Bengal, Western Rajasthan and Goa and offers authentic experience of heritage traditions and simplicity of rural life. TourEast aims at engaging local communities in promoting cultural tourism thus ensuring economic benefits to the local people, strengthening community identity and pride and increasing local ownership on natural and cultural resources. The villages of folk, visual and handicraft artists are perfect retreats for domestic and international visitors. The tours include visiting artists' homes, learning their stories and traditions, attending workshops, seeing community museums. We invite art lovers, researchers, students, institutions interested in field trips, academic visits and placing interns, photographers, and young professionals from other sectors, including the corporate world, to visit these heritage-based cultural tourism destinations. One may like to plan 2-7 days tour. TourEast promotes destinations where one can experience local art and culture, led by the communities. In West Bengal, there are 20 such destinations. About 60-150 families live in each village, and they are bearers of a particular traditional art & culture - may be folk music or handicraft. Each of this village has a Folk Art Center, which also has furnished rooms for tourists. Each of these destinations has its own annual Village Mela celebrating their heritage, between October and March. They are also developing 15 places as cultural destinations in Western Rajasthan.